Sunday, January 30, 2011

NAPTE 2011 || Content First

NAPTE is the National Association of Television Program Executives.
This organization serves exactly who you think- those working as executives within television. Their current tagline is, “Content First”, which in incredibly encouraging. In a day when much of television is as solid in content as a jet-puffed marshmallow, NAPTE truly is working toward partnering with and training leaders in the television sector to produce excellent content in programming.

When sifting through the NAPTE website one can find many helpful resources. One resource I was drawn to immediately was the annual conference, which just took place in Miami over the 3rd weekend in January. It was event full of executives in every facet of business from: marketing, to finance, and technology. The NAPTE conference is chock full of networking and learning opportunities for both the seasoned exec, as well as the fresh-out-of-the-gates execs.

According to their website, the conference is the one of its kind in America that reaches out to a very broad international market as well. It’s said that they were 76 countries represented at last weeks conference.  From what I can see on the NAPTE site, this is THE place to be in January if you are in the television industry. They state that their organization is here to be a catalyst for new opportunities, and provide excellent networking opportunities with executives from around the world. The website is a gold mine of resources that are available at any time and place around the world. They feature the latest news in industry trends and connect members with global opportunities.

Judging from these comments, I know where I should be in future years come the month of January…NAPTE convention here I come!

 “Everything we are talking about doesn’t work, unless you engage in great content.”

“It’s a place where you can look a few years ahead.”

“It’s all about meeting people.” 

Click here to watch the NAPTE conference preview. http://www.youtube.com/watch?v=EEHmXnhp-wo

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